Digital Content Specialist (One-Year Contract)

JAZZ.FM91 has an exciting opportunity for a forward thinking, multi-skilled digital content creator who excels at engaging audiences, meets challenges head on, has a passion for music and thrives in a collaborative team environment.

About JAZZ.FM91

JAZZ.FM91 is committed to entertaining, inspiring and uniting our local community and the global jazz community we serve through programming, live performance, education and storytelling. We believe jazz is unifying at its core. Jazz is collaborative and improvisational; it is curious and fearless and inclusive. Jazz is all of us at our best.

Job Description

As the Digital Content Specialist, you have sound news judgment, strong editorial instincts, and a firm understanding of the organization’s target audience and how to encourage engagement from new and existing listeners and followers. You will create and manage a wide variety of content designed to increase traffic to JAZZ.FM91’s website and digital streams, promote on-air programming and live events, support fundraising efforts and advertising sales, promote charitable education and outreach initiatives, and more.

You are a strong writer, capable of producing both news and marketing content with attention to content, style and tone, and you have the skills and keen eye needed to produce clean, eye-catching visual marketing content. You are an agile and adaptable self-starter who’s able to work both independently and as part of a collaborative team. You are innately resourceful and eager to solve problems and face new challenges in an ever-evolving digital media landscape.

What you’ll do:

  • Execute JAZZ.FM91’s digital communications and marking strategy and action plan, promoting the initiatives and strategic goals of the station
  • Oversee, edit and update the website and mobile app to ensure all information about the station and its programming and initiatives is up to date (including but not limited to program schedules, daily playlists, podcasts, online donations, events, contests, and policies and compliance)
  • Produce news content and blog features for the website. Edit all content for grammar, spelling, punctuation, style, and search engine optimization
  • Manage all of JAZZ.FM91’s social media channels, including but not limited to Facebook, X (Twitter), Instagram, LinkedIn, and YouTube
  • Curate and produce a weekly newsletter that is content-rich and engaging. Track its subscription base, open rates and click rates
  • Facilitate, monitor and update our mobile app and digital streams
  • Use Photoshop, InDesign and/or similar software apps to design promotional graphics and other visual marketing materials
  • Utilize Google Analytics (and similar analytics platforms for digital audio streaming) to understand overall traffic and listener patterns and seek opportunities to engage and grow the JAZZ.FM91 audience
  • Track and evaluate JAZZ.FM91’s search engine performance and use SEO, Google Ads and other tools to increase exposure to search traffic
  • Upload digital advertising campaigns to Google Ad Manager (and similar ad management platform) and track inventory and progress to ensure all ad campaigns are positioned to meet their deliverables
  • Provide support and assistance with planning, promoting and implementing prioritized activities such as fundraising campaigns, concerts and special events


  • Bachelor’s degree in journalism, communications, English, or a similar field, or an appropriate combination of education and experience
  • Excellent writing and communication skills
  • In-depth knowledge of content management systems such as WordPress
  • Experience in social media management (including HootSuite or similar)
  • Experience in graphic design (Photoshop, InDesign, etc.)
  • Experience in newsletters/email marketing
  • Experience in digital ad operations
  • Basic knowledge of SEO
  • Basic knowledge of audio/video editing is considered an asset
  • Basic knowledge of HTML is considered an asset
  • Other duties as assigned

What you can expect from us

  • Competitive and fair compensation
  • Opportunity for growth within the organization
  • An empowering, supportive and winning team environment

JAZZ.FM91 is committed to reflecting the communities we serve. We value a workplace culture of belonging that is welcoming, respectful, safe and empowering for all staff. We welcome and encourage applications from Equity groups which include but may not be limited to racialized persons, Indigenous persons, persons with disabilities, members of the 2SLGBTIQ and gender non-conforming communities.

If you can help JAZZ.FM91 realize its vision of making jazz accessible to everyone, we want to hear from you. Email a cover letter and resume to